OVERVIEW
In partnership with client experience expert and author Dr. Joseph Michelli, this program helps you systemize "WOW" across your practice – helping you cultivate loyalty among existing clients and attract new business.
TRAINING SESSIONS
Giving thanks doesn’t stop at a kind word. Learn how to use your gratitude A-game to turn A-level clients into raving fans with the Art of WOW online suite of resources with John Evans, Jr., Ed.D., Head Strategist, Knowledge Labs™ Professional Development.
The Art of WOW Program Overview
By John Evans, Jr., Ed.D. Head Strategist, Knowledge Labs ™ Professional Development
ASSESSMENTS
Personality Self-Assessment
Are you a Driver, Social or Analytic? Do you know what your client is?
Our Experts
Learn more about the experts behind our Professional Development programs and strategies.
The Book of WOW
How well do you rate the client experience you create? Download The Book of WOW to learn how to drive deep client loyalty in a commoditized world.
What's in The Book of WOW?
- Learn a step-by-step process that can turn high-value, affluent clients into your biggest fans
- Find out how to create deeper connections with your clients with techniques to tailor your communications to resonate best with theirs
- Discover how to spot key opportunities to deliver WOW experiences to your clients by creating meaning-making moments with what matters most to them
The Art of Wow Tool
An extension of The Art of WOW program, the tool is a one-stop library of unique WOW ideas to source personalized expressions of gratitude for clients.
- Instant access to multitude of unique, creative, personalized ideas for clients (easy-to-use search tool)
- Ideas centered on occasion and interest categories, sorted by price range, and details on where to find them
- Add The Art of WOW tool on your personalized device as a Bookmark
Related Content
Creating a Client Experience that Wows… Every Step of the Way
Take a critical look at your client experience – from first impressions to resolving service failures – to build long-term loyalty.
The Danger of a Satisfied Client
Dr. John L. Evans, Jr. explains why, in a highly competitive industry, being “satisfied” may not be enough.
Strengthening Client Relationships
Lindsay Troxell, Director, Knowledge Labs™ Professional Development, shares four steps that can put you on the path to client nirvana.
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Podcasts
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